{"id":13,"date":"2022-03-09T15:26:06","date_gmt":"2022-03-09T15:26:06","guid":{"rendered":"https:\/\/lichia.com.cn\/?page_id=13"},"modified":"2025-05-14T10:11:33","modified_gmt":"2025-05-14T10:11:33","slug":"about-us","status":"publish","type":"page","link":"https:\/\/lichia.com.cn\/en\/about-us\/","title":{"rendered":"Our Story"},"content":{"rendered":"
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Bringing the World\u2019s Best Brands to Market\n
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Fast, Competitive, and Authentic<\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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At LICHIA, we empower global brands and products to thrive in the international market.\nSince our founding in 2016, we\u2019ve redefined global trade and brand management by building strong partnerships with a worldwide network of brands and boutique resources. This network drives the success of our operations, enabling us to offer a portfolio that includes luxury, designer, streetwear, and outdoor labels. We help brands expand their reach through competitive pricing, authentic products, and rapid market responsiveness. With warehouses in Hong Kong and Mainland China, we provide efficient wholesale services, reliable cross-border shipping, and online retail support for both domestic and international markets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Vision<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To be the global leader in connecting distinguished brands with markets, and work and grow with our partners.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Our Mission<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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At LICHIA, we shape the global presence of outstanding brands, delivering exceptional products and tailored solutions that drive shared growth with our alliance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Value<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\tOur operations team combines expertise in strategy, design, and customer service with years of e-commerce and trade experience to drive growth.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\tWe focus on providing value-driven sales solutions that help customers localize, building long-term relationships based on transparency and trust.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tProduct Selection\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWith professional buying teams across the world, we draw on years of international experience to offer expert product selection, keeping clients ahead of global trends.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tGlobal Presense\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWe establish strong, reliable networks and ensure that our products can reach global customers through diversified market layout at home and abroad.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Responsibility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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LICHIA is committed to animal welfare. We helped abused bears recover and regain their freedom in collaboration with the Chengfu Bear Rescue Center and the Asian Animal Foundation.\n LICHIA will continue to expand efforts to raise global awareness of social responsibility. We aim to inspire action and drive positive change, contributing to a more compassionate and harmonious society.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u5c06\u5168\u7403\u9876\u7ea7\u54c1\u724c\u5f15\u5165\u5e02\u573a \u9ad8\u6548\/\u5b9e\u60e0\/\u6b63\u54c1\u4fdd\u969c LICHIA\u81f4\u529b\u4e8e\u5e2e\u52a9\u5168\u7403\u9876\u7ea7\u54c1\u724c\u548c\u7206\u6b3e\u4ea7\u54c1\u5728\u56fd\u9645\u5e02\u573a\u4e0a\u84ec\u52c3\u53d1\u5c55 […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-13","page","type-page","status-publish","hentry"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/pages\/13","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/comments?post=13"}],"version-history":[{"count":181,"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/pages\/13\/revisions"}],"predecessor-version":[{"id":2156,"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/pages\/13\/revisions\/2156"}],"wp:attachment":[{"href":"https:\/\/lichia.com.cn\/en\/wp-json\/wp\/v2\/media?parent=13"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}